Best Practices
Because QR codes and Short URLs are the actual link, you should be using the full link to that page and not generic.
Example:
Generic: www.ccac.edu
Specific: www.ccac.edu/admissions/visit-us/event/monday-april-31st
QR Codes
What is a QR Code
A QR (Quick Response) code is a type of barcode that can be scanned with a camera. They can be used to quickly share information like URLs, contact information, or even product information. QR codes can be scanned with a variety of apps and devices, making them a versatile tool for sharing information.
When to use a QR code
If you have a sign, flyer, print out, digital signage or other physical media, or where a person can walk up and scan the QR code.
Best Practices for a QR Code
13 QR-Code Usability Guidelines (nngroup.com)
How to Create a QR Code
- Add Events, Web Page URL or Contact information
- Auto Populate Email
- Splash Pages
- CCAC Branded QR Codes, Short Links, Meta Graph Images and Data Analytics
- Contact ITS or Marketing - QR Code & Shortened URL Form Request
Short URLs
What is a Short URL
A short URL is a type of link that can be used when the URL of a webpage is too long or hard to remember. They can be used to quickly share a link to a webpage. Short URLs can be used in a variety of ways, making them a versatile tool for sharing a webpage.
When to use a Short URL
If you are sending a text message or want to put a link on a flyer or media, and the URL is too long to remember. If the link is to be posted on a webpage, email or other digital for where the link's display text can be customized, you should NOT use a short URL.
How to Create a Short URL
- Do not use Bitly / bit.ly they do not specify how long their URL is good for.
- Instead, use Free URL Shortener (rb.gy)
- CCAC Branded Short Links, Meta Graph Images and Data Analytics
- Contact ITS or Marketing - QR Code & Shortened URL Form Request
- Already created CCAC URLS
- Contact ITS or Marketing - QR Code & Shortened URL Form Request